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Canopy Growth Co

Beer Capitol Distributing is entering the fast-growing cannabidiol (CBD) space, leading with a range of non-alcoholic sparkling water beverages and ingestibles from Canopy Growth Corporation and Milwaukee-based City Lights Brewing, starting December 2021.

 

According to MarketTracker Omnibus research (Q4 2020), 85 million Americans use CBD, a non-psychoactive compound derived mainly from the hemp plant, as part of their health and wellness routine, whether it’s relieving pain, better sleep, managing stress or relaxation.

 

Canopy Growth is a Canadian-based company behind the Martha Stewart and Quatreau brands. Martha Stewart offers an assortment of CBD gummies, which are packed with premium flavor combinations inspired by the ingredients Martha loves to use in her baking. Meanwhile, Quatreau is a CBD-infused sparkling water that delivers natural flavors with zero sugar and 25 calories. Quatreau contains 20mg of US-grown, hemp-based CBD per 12-ounce serving. Available in four natural flavors: Passionfruit + Guava; Blueberry + Acai; Cucumber + Mint; and Ginger + Lime.

Highlights/ Data Points:

  • According to IRI, Martha Stewart is the fastest growing CBD brand in the US (launched Sept. 2020).
  • Since launching May 1st, Quatreau has already been sold into more doors than Recess, the leading CBD Beverage brand that launched in October 2018.

 

Canopy Growth Corporation

  • Martha Stewart
    • Gummies
      • 60 Count 15 Flavor Gift Box Gummies
      • Citrus Mix Pack 6-Pack 10 Count
      • Berry Mix Pack 6-Pack 10 Count
    • Oils
      • Blood Orange 1/30ML Oil
      • Meyer Lemon 1/30ML Oil
      • Unflavored 1/30ML Oil
  • Quatreau
    • Non-Alcoholic CBD-Infused Sparkling Water
      • Passionfruit + Guava
        • 6/4 11.3oz Cans & 24/11.3oz Cans
      • Blueberry + Acai
        • 6/4 11.3oz Cans & 24/11.3oz Cans
      • Cucumber + Mint
        • 6/4 11.3oz Cans & 24/11.3oz Cans
      • Ginger + Lime
        • 6/4 11.3oz Cans & 24/11.3oz Cans

CBD products will not be included on an alcohol beverage wholesaler invoice. Beer Capitol will separately invoice retailers via a new CBD legal entity, Frank Beverage Group Ventures.

 

Talk to your Beer Capitol representative today for more information and how to purchase our portfolio of industry-leading CBD products!

 

Read the entire label prior to use. Individual results may vary. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

 

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City Lights Brewing Company’s CBD Sparkling Teas

City Lights Brewing Company’s CBD Sparkling Teas will be available January 2022 initially in 3 flavors: Relief (Tumeric Mango Tea), Focus (Tropical Dragon fruit and strawberry), and Calm (Chamomile lavender). They will expand to a 4th flavor within the first 6 months of launch with “Immunity” (Citrus with vitamins and electrolytes).

 

We brewed our CBD Sparkline Teas to be more than just a beverage. When you crack open a cold one, we want you to feel chill and calm. Refreshed and focused. Satisfied and serene. With an oddly enlightened combination of CBD, bubbly seltzer, antioxidant-rich tea, targeted terpenes, and elevated fruit flavors, our sparkling teas can promote energy, calm, focus, and immunity and help reduce stress and pain. It’s thoughfully brewed in small batches for big flavor. So when you’re thirsty for more than a drink, we’ve got just what you need.

 

Life is tough, but City Lights is here to make it better. With non-alcoholic CBD sparkling tea, you can feel good while drinking good. Brewed with all natural ingredients for wellness, City Lights keeps us oddly enlightened with a splash of flavorful delight. Cheers to turning your tough days into your best days.

 

Highlights:

  • 25mg CBD per 12oz can
  • Low caffeine
  • Non-alcoholic
  • THC-Free
  • Crafted with natural terpenes
  • ZERO sugar
  • Low calories

 

 

City Lights CBD Sparkling Tea

  • Non-Alcoholic CBD Sparkling Tea Flavors

o   FOCUS: 

  • Natural Energy! Fruit Flavors! Do we have your attention yet? This Milwaukee brewed sparkling tea will help you focus with all-natural, THC-free CBD and targeted terpenes that improve concentration and energy. With bold flavors like dragon fruit and sweet strawberry, you won’t miss a beat.

o   RELIEF: 

  • Ah, what sweet relief it is! Bursting with mango flavor and the aromatic undertones of turmeric, this craft sparkling tea is the beverage that gives back to the body. The natural powers of CBD and turmeric promote pain-relief, improve focus, and calm the mind with no THC. No matter your troubles, relief is at hand—in this can.

o   CALM: 

  • What, us worry? Not with the calming properties of all-natural CBD (with no THC) and targeted terpenes. With floral notes of chamomile and lavender, this anti-anxiety, craft sparkling tea tickles your taste buds and washed away your worries. Give it a try, and you’ll be too refreshed to be stressed.

o   IMMUMITY:  Coming Mid-2022

  • If your immune system is a superhero, consider our citrus sparkling tea its shield. It treats your taste buds to bright citrus flavor while treating the rest of your body with vitamins, electolytes, terpenes, and all-natural, THC-free CBD. So you can save the day—by giving your body a little extra rest.

 

 

CBD products will not be included on an alcohol beverage wholesaler invoice. Beer Capitol will separately invoice retailers via a new CBD legal entity, Frank Beverage Group Ventures.

 

Talk to your Beer Capitol representative today for more information and how to purchase our portfolio of industry-leading CBD products!

 

Read the entire label prior to use. Individual results may vary. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

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Lakefront Black Friday Beer is Back!

Lakefront Brewery announced on Wednesday, Nov. 3 that it is bringing back the gold standard in beer releases on Black Friday.

A news release says the doors officially open at 8 a.m., but customers can line up as early as the night before. Lakefront’s food truck, the CurdWagon, will start serving food at 5:30 a.m. – serving breakfast favorites from breakfast burritos and croissant sandwiches to apple fritters and almond kringles.

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The Juicy Life

Milwaukee beer legends Miller High Life and Lakefront Brewery are taking a juicy spin on The Champagne of Beers! The brew is made with experimental HBC 586 hops and Sabro hops, giving this crisp American lager juicy flavors of mango, pineapple and orange, transporting your taste buds to the tropics even during the cold winter months. The brew will be available in November where Lakefront Brewery beers are sold The Juicy Life comes in 6pks of 12 oz. bottles.
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Topo Chico – Coming Soon!

The Legend is Coming!!! Hot off the grand slam success in our test markets, Molson Coors will be bringing Topo Chico Hard Seltzer to the market beginning January 3rd, 2022. As the #1 SINGLE variety pack offering in all of Texas and the #4 seltzer in Chicago with the lone variety pack, Topo Chico is absolutely on fire! Nationally, Topo Chico is the #7 selling hard seltzer despite its availability in only 16 test markets and 30% distribution nationally! Topo Chico Mineral Water has experienced 200% growth in WI this past year and Coca Cola has ambitions to make it a $1 BILLION dollar brand by 2024. The brand is uniquely differentiated against other hard seltzers and we are excited to bring the legend to stores beginning January 3rd.

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The Best of the Fest: Summerfest Headliner Beer Pairings

It’s an easy decision to snag tickets to see your favorite artist at Summerfest, but with so many beer options on the grounds, it’s a little less easy to decide how to celebrate – so let us do it for you! Here are some of our favorite drinks, matched up with your choice of headliner. Cheers!


GREEN DAY, FALL OUT BOY AND WEEZER – MILLER LITE
A night featuring a rock band for every generation requires a timeless beer. Grab a Miller Lite and have the Time Of Your Life.

LUKE BRYAN – COORS LIGHT
All them other boys wanna wine you up and take you downtown… But a country show and a Coors Light? That’s our kind of night.

CHANCE THE RAPPER – LAKEFRONT
Chicago born and raised, Chance is no stranger to a good lakefront, and neither are we! This local fave has so many options on the grounds, it’s hard to pick just one.

 

TWENTY ONE PILOTS – TERRAPIN CRYOSPHERE
Believe The Hype: Terrapin’s Cryosphere IPA is a beer like no other, for a live show like no other.

JONAS BROTHERS – VIZZY WATERMELON HARD SELTZER
Need something to cool you down while you’re Burnin’ Up with the Jo Bros? Vizzy Watermelon will do the trick!

CHRIS STAPLETON – MILLER HIGH LIFE
Chris Stapleton brings the old school cool vibes everywhere he goes – cheers to a good night with the classic Miller product that started it all.

ZAC BROWN BAND – TERRAPIN LUAU KRUNKLES
Terrapin’s Luau Krunkles will have you feeling like you’ve got your toes in the water, ass in the sand, while you’re grooving on the coast of Lake Michigan.

DAVE CHAPPELLE – BLUE MOON
Because a Summerfest comedy show only happens once in a….

DAVE MATTHEWS BAND – LEINIE’S SUMMER SHANDY
Dave Matthews Band. Summer Shandy. Is there a more quintessential summer combo? (Spoiler: No.)

 

MEGAN THEE STALLION – SUPERBIRD PALOMA
We love Megan Thee Stallion like Megan Thee Stallion loves tequila – and the new Superbird ready-to-drink Paloma has it feeling Hot Girl Summer all year long.

MILEY CYRUS – TERRAPIN HIGH & HAZY
Is it possible to have a Party in the USA without Miley or Terrapin’s High & Hazy? Do you really want to find out?


GUNS N ROSES – LEINIE’S OKTOBERFEST
Create the ultimate fall experience by seeing Guns N Roses play November Rain, while drinking a Leinie’s Oktoberfest, in September.

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Raise A Beer – Oktoberfests Are Here!

Oktoberfest is finally upon us, and we’ve been working hard to bring more than 20 great brews around the greater MKE area to help you celebrate. Not only are there a number of both local and national staples ready to be cracked open, but we’ve also got three of the four beers that are exported to the US and served at THE Oktoberfest in Germany!
Wanna try ’em all? Drink five of our faves in a row, fill out the bingo card and tag us on social by October 1st for your chance to win the ultimate OktoBeerFest basket!